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In 2020, they went virtual and had 50,000+ event attendees from all around the world. For example, Saastr, a leading event for the technology industry, had 10,000 in-person attendees for their 2019 conference. Increased reachīy removing geographic barriers to event attendance, virtual events open up a much larger audience for virtual events. Virtual events have become more popular since the recession and more recently during COVID-19 as a cost efficient and effective way to connect people. Because event sessions are recorded, users can often attend online conferences after they have already taken place, and have the same experience as those attending live, minus real-time features such as live Q&As and networking. Virtual attendees register for the conference and are sent a link that they can use to attend the virtual event experience.
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Sessions are typically pre-recorded in advance, although some platforms allow for live streaming keynotes and sessions as well. Typically, virtual conference environments are set up beforehand with the visuals, navigation and sessions added to the virtual events platform to create the online experience. More advanced virtual events platforms feature virtual experiences that mimic in-person conferences such as a virtual lobby, virtual expo halls where exhibitors can promote their products and services, and virtual meeting rooms that provide networking opportunities for attendees. Common among virtual conferencing tools is the ability to connect a host with an audience via a video link combined with application/desktop sharing, as well as interactive features such as polls and messaging.
VIRTUAL EVENTS SOFTWARE
There are dozens of companies offering virtual event software today, each with unique features and advantages. The minimum technology stack required includes an internet connected device (computer/phone/tablet) with a camera, microphone and specialized software installed. Virtual events work using technology specifically designed to replicate the event experience online.
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"Virtual event" can also refer to online events that are held in a virtual reality (VR) or augmented reality (AR) setting. Hybrid events have also become popular in recent years, mixing in-person events with virtual content that can be accessed online. Popular uses of virtual events include webinars, live streams, virtual trade shows, online classes, online tours and company events. A virtual event, also known as an online event, virtual conference or livestream experience, is an event that involves people interacting in an online environment on the web, rather than meeting in a physical location.